Google and Facebook Ads for Dental Practices
Get More Clicks, More Calls, and More New Patients — Fast.
When Patients Are Searching, You Need to Show Up First
Digital ads put your practice front and center when it matters most. Whether someone’s Googling “dentist near me” or scrolling through Facebook and thinking about finally booking that whitening treatment, paid advertising helps you get noticed, get chosen, and get patients in the door.
At DDS Friends, we manage your Google and Facebook advertising with one goal: real results. We don’t just run ads, we build campaigns that fill your schedule, increase your ROI, and keep your marketing budget working as hard as you do.
Why Paid Advertising Matters for Dentists
You may have the best dental team in town, but if you’re not showing up when people search, they won’t know you exist.
Here’s why Google and Facebook Ads work:
- Google Ads help you appear at the top of search results when patients are ready to book
- Facebook Ads help you stay visible, build brand recognition, and promote seasonal offers
- Paid ads are fast — unlike organic SEO, they bring in leads immediately
- They’re measurable — you know exactly where your money is going
- They’re scalable — grow your budget and your patient base side by side
The key is smart targeting, optimized copy, and hands-on management. That’s what we do best.
What DDS Friends Offers in Ad Management
We offer a fully managed, results-driven advertising solution that takes the guesswork off your plate. Whether you’re promoting a new service, filling gaps in your schedule, or launching your practice, we make your ad dollars count.
Here’s what’s included:
- Campaign setup and strategy planning based on your goals and local competition
- Google Ads management — including search, display, and retargeting
- Facebook and Instagram Ads — lead gen, brand awareness, and promotions
- Keyword research to target high-intent search terms
- Ad copy and creative development to grab attention and drive clicks
- Landing page development or optimization for conversions
- Conversion tracking and reporting so you can see real numbers
- Ongoing performance monitoring and optimization to lower your cost per lead
We build campaigns with strategy, not guesswork.
Google Ads vs. Facebook Ads — and Why You Need Both
These platforms work best when they work together.
- Google Ads help you reach people who are actively looking for services like “emergency dentist” or “Invisalign near me”
- Facebook Ads let you connect with people who didn’t even know they needed your service, until they saw your post
We combine both for a full-funnel strategy:
- Google catches people ready to book now
- Facebook nurtures future patients, builds trust, and promotes seasonal campaigns
You don’t have to choose. We’ll help you find the right mix for your goals and budget.
Our Paid Ad Strategies Include
Whether you want more emergency visits, Invisalign patients, or new-patient specials, we’ll build a campaign around it.
Here are some examples of what we run:
- New patient acquisition ads with strong local targeting
- Emergency dental lead generation
- Service-specific campaigns for implants, whitening, and clear aligners
- Seasonal offers like end-of-year insurance reminders or back-to-school specials
- Facebook retargeting for website visitors who didn’t schedule yet
- Lead magnet campaigns to grow your email or text list
You tell us your goal, we’ll build the right ad to make it happen.
Benefits of Advertising with DDS Friends
✔ Get real results — fast
✔ Attract better leads, not just more clicks
✔ Reduce wasted spend with smart targeting and optimization
✔ Promote the services you want to grow
✔ Enjoy hands-free management and clear reporting
✔ Adjust campaigns as your practice evolves
We don’t “set it and forget it.” We constantly improve performance so your budget works smarter.
Our Website Design & Maintenance Process
We keep things simple, collaborative, and efficient. Here’s how we do it:
Step 1: Discovery Call
We learn about your practice, brand, goals, services, and current website status.
Step 2: Sitemap & Wireframe
We outline your ideal site structure and basic layout to match your content needs.
Step 3: Design & Copywriting
We create branded mockups, custom graphics, and SEO-friendly copy tailored to your audience.
Step 4: Build & Test
We develop the site, optimize it for speed, and test it across browsers and devices.
Step 5: Launch & Integrate
Your new website goes live, fully integrated with your booking software, Google Analytics, and more.
Step 6: Ongoing Maintenance
We keep your site updated, fast, and secure, long after launch day.
Why Practices Trust DDS Friends
You’ve probably run ads before and didn’t see much. That’s because most agencies treat dental like any other industry, and that’s a problem.
At DDS Friends, we’re different:
- We specialize in dental advertising
- We understand how patients search and what drives them to act
- We write copy that sounds human and reflects your brand
- We track conversions, not just impressions
- We don’t lock you into long contracts, you stay because it’s working
- We’re easy to reach and always transparent, no confusing reports, no guessing
You’ll never have to wonder what your ads are doing, because we’ll show you.
The Real Impact of Paid Ads on Your Practice
- Faster growth — especially for new or expanding practices
- Stronger results during slow seasons
- More bookings for high-value procedures
- Better brand awareness in your local area
- A marketing system that scales with you
Paid ads aren’t a magic fix, but with DDS Friends, they’re one of the smartest investments you can make.
Frequently Asked Questions.
We recommend starting with at least $500 to $1,000 per month per platform to see meaningful results, but we’ll tailor this to your market and goals.
Yes. Many failed campaigns are due to poor targeting or bad landing pages. We audit everything and rebuild smarter.
Not always, but it helps. We can either optimize your existing site or create custom pages that convert better.
Most practices see new leads within 1 to 2 weeks of launch, depending on service type and market size.
Yes. You’ll always have final approval on copy, graphics, and targeting.
We set up conversion tracking so you can see exactly how many calls, forms, and bookings your ads generate.
